Last year, a man going by the name of Lee started chronicling his 2 year journey to lose 170 pounds. By the end of it, he had lost 60 pounds, and was able to get off of the restrictive diet and exercise program he was on.

I am a healthy weight, but I’ve always been obsessed with losing weight, even as a child. For months, I had followed the same routine: Each morning, I’d get up at 6 AM to run for 45 minutes, have a healthy breakfast, and take a long afternoon nap. By late afternoon, I’d be ravenous. I’d spend my evenings binge-watching old episodes of Friends before bed. But I never felt satisfied. As I continued to lose weight, I started to get bored with my routine, and I knew that I was going to have to make a change.

It’s hard to believe, but there’s a new TV series out called Extreme Weight Loss. The show follows several obese people as they take on the “extreme” diet plan, which involves sticking to a strict diet without any of the usual exercise.

Jon McLernon’s pulse was pounding.

A voice within his brain shouted, “Go to the hospital!” “You’re going to die.”

But he knew he wasn’t going to die. Years of job changes, foreign transfers, rigorous diet and exercise programs, injuries, and stress from an overseas violent event had taken their toll.

He was experiencing a panic attack once again.

He yearned for some solace. It was, however, the middle of the night. He didn’t want to wake up his wife, who was sound sleeping.

He also didn’t want her to find out.

After all, he was a guy. Wasn’t he supposed to be tough?

That’s why he was dubbed “the Tin Man” by her.

The 35-year-old moved to the sofa softly.

Despite the medicine he was taking to manage the attacks, it felt like they were happening all the time now. Jon, from Red Deer, Alberta, was having so many panic attacks that he avoided attending to public areas that might trigger them, such as the gym.

Instead, he numbs his unpleasant emotions—guilt, humiliation, and anger—with a trusted companion: food. His weight began to rise as a result of his emotional eating coupled with little to no exercise. He weighed 290 pounds at the start of 2017.

And he felt like he’d failed miserably. He’d battled with his weight since a motorbike accident kept him out of sports in his early twenties. Jon, who stands 6-foot-1, has yearned to reclaim his former athletic form since then.

“I felt so disheartened when I looked back at who I was and who I had become.”

Jon has lost and gained a lot of weight over the years. He’d tried everything from keto to kettlebells to macro counting to HIIT workouts—you name it, he’d done it.

He was always on the lookout for a fast fix. “I kept telling myself, ‘I just have to do this for another 12 weeks, and then I’m done.’”

However, since he was constantly all-or-nothing with his efforts, life got in the way, and his weight ballooned back up.

Jon realized he had to do something before regaining his all-time high weight of 328 pounds. So he decided to do what he’d always done: “white knuckle” his way through yet another rigorous diet and training regime.

“All I have to do now is maintain powerlifting for two hours every day.” I get five hours of sleep every night. Working a total of 14 hours each day. I’ll simply keep beating myself up till my body gives in.”

Jon was a nutritionist who also worked at a supplement shop and knew a lot about health. But, despite knowing all there was to know about fitness and diet, his strategies were failing.

“I wondered to myself, ‘How can I know all of this and yet fail?’”

Jon even attempted to work with two nutritionists. But he couldn’t adhere to the strict food plans they gave him, which made him feel even worse: “That nearly made me self-destruct,” he recalls.

Jon was tired and depressed by the summer of 2017. Fortunately, he came across during one of his numerous nutrition study sessions.

Coaching’s Jon McLernon at the start.

“Perhaps they can assist me…”

He recognized right away that the approach with PN would be different: less emphasis on severe diets and fitness regimens, and more emphasis on long-term improvements. He adds, “They were speaking to me in a different way than I was accustomed to.”

As a result, he took a chance and signed up for Coaching.

Jon was shocked to learn that his PN Coach, Scott Quick, was nothing like his prior nutrition coaches, who had chastised him for not counting and tracking his macros.

“His attitude was not judgemental in the least. He didn’t treat me as though I were a failure. He didn’t approach me with the assumption that I would disappoint him.”

Jon’s attempts were greeted with sympathy by Coach Scott. And Jon had no idea how to deal with it. Jon recalls, “Even then, I didn’t embrace it with open arms.”

All of that, however, was about to alter.

Jon was instructed to create a list of everything that was important to him by Coach Scott one day.

Coach Scott then asked a crucial question: “How far down the list must I go until I locate Jon?”

Jon was taken aback by the question. “I was like, ‘Whoa, whoa, whoa, whoa, whoa, whoa, whoa ‘How come I don’t love myself?’

He adds, “I sat there and I really wept.”

Jon recognized he’d been missing a key component despite all he’d tried—all the diets, workout routines, and supplement regimens. He had never given thought to what he need until now.

Jon finally let himself to feel after years of keeping his emotions locked away. Coach Scott was there to back him up.

“It’s acceptable to feel these emotions,” he added. And to me, it was a strange message,” Jon explains.

Jon even confessed to his wife that he was suffering from panic attacks. “Of course, she didn’t react the way I expected her to. She reacted with empathy, care, and concern.”

Jon was now prepared to begin working smarter rather than harder.

He began to concentrate on eating his meals carefully and not overeating. He attempted to become more conscious of why he overate and to get more in touch with his body’s hunger cues.

Jon would have laughed at basic dietary methods like these in the past. But he was determined to abandon his all-or-nothing mindset.

Instead of attempting to revamp his whole life at once, he decided to take Coach Scott’s suggestion and start small, by persistently performing modest everyday activities. “It began to pay off over time,” Jon remembers.

His consciousness of himself increased. He recognized his habit of emotional eating and sought out alternative, better ways to cope with his worry, such as daily meditation for a few minutes.

Most importantly, Jon began to place a higher value on himself and his well-being. He’s not going to beat himself up anymore, either physically or mentally.

“I’m not putting too much pressure on myself anymore,” he adds. “Rather of punishing my body into health, I’m enjoying what I’m capable of.”

Jon McLernon 60 lb. lighter after 12 months of Coaching.

After a year of coaching, Jon McLernon has lost 60 pounds.

Since beginning with PN, Jon has lost 60 pounds.

While Jon is pleased with his weight reduction, he is even more pleased with his internal change.

Jon’s wife doesn’t refer to him as a “tin man” any more. Diets that are both extreme and unsustainable? Gone. The nocturnal panic attacks are the same way.

He says, “I got my life back.” “And my wife regained custody of her husband.”


In a picture he captions “Not the Tin Man,” Jon poses with his wife.

Even better, Jon has used what he learned from his PN Coaching experience with his own clients. He’s currently a Level 2 Master Coach and the owner of Freedom Nutrition Coaching, a successful company.

“It has given me the feeling of satisfaction I’ve always craved—being a part of something larger than myself.”

Jon has found inner health and is thriving intellectually, physically, and emotionally. Not only for a year, but for the rest of your life.

Now is the time to try it out.

One of Jon’s most effective weight-loss strategies was prioritizing his needs so that he could regularly make time for himself.

We’re all busy, and we’re surrounded by distractions (hi, smart phone) as well as people and circumstances that pique our interest. Furthermore, many of us desire to satisfy and assist others, making us feel terrible when we take time for ourselves.

The problem is that if we don’t create time for ourselves, we won’t be able to regularly find time to accomplish what we need to do to achieve our goals—plan meals, buy for healthy foods, exercise.

That’s why, according to Coach Scott, making a list of what’s most important to you is such a strong strategy. He adds, “It becomes very real, very quickly.” “It may be mind-boggling, mind-opening, and humbling.”

To put it to the test, try the following:

  1. Take a piece of paper and a pen or pencil and start writing.
  2. Make a list of everyone, everything, and everything you love, value, and cherish.
  3. Examine your to-do list. Where do you stand on the issue? Do you think you’ll make the cut?

For some individuals, this very basic practice is a game-changer right away. Others, on the other hand, struggle with their newfound knowledge, thinking, “Yeah, I know I should advance myself up the list, but…how?”

If you fall into the latter category, Coach Scott has another set of questions for you to consider: Why do you think this is such a problem for you? Why are you debating this? What is it that is preventing you from achieving your goals?

Consider how you could say “Me, Too” instead of “Me, First” if you’re worried about competing priorities (for example, spending time with your kids) or letting people down, advises Coach Scott. In other words, rather than choose one or the other, how can you prioritize yourself and the people you care about?

For instance, you could consider:

  • Participate in your diet and fitness activities with your family. Could you say, “I’d like to go for a short stroll,” for example, at a family gathering? “Would anybody want to come along with me?”
  • Communicate your objectives to colleagues and family members so they understand why you want to prepare meals ahead of time or go to bed 30 minutes earlier than normal, for example.
  • Make a request for assistance. Consider your typical day. How could you prioritize yourself—particularly your health and fitness goals—while at home, at work, or on the road? What are the stumbling blocks in your path? What modest steps might your family, colleagues, and friends do to assist you in overcoming those challenges?

Also, bear in mind that this is arduous labor. Change is unsettling. But, as Coach Scott points out, stagnation is also a problem. “Moving oneself up the list requires bravery and discomfort,” he adds. “However, it’s OK to suffer since it indicates that something is essential to you.”

Do you want to be the healthiest, fittest, and strongest version of yourself?

Most people are aware that getting enough exercise, eating properly, sleeping well, and managing stress are all essential for looking and feeling better. However, they need assistance in putting that information into practice in the context of their hectic, often stressful lives.

Over the last 15 years, we’ve utilized the Coaching approach to assist over 100,000 customers lose weight, gain strength, and improve their health… over the long haul… no matter what obstacles they face.

It’s also why, via our Level 1 and Level 2 Certification programs, we educate health, fitness, and wellness professionals how to coach their own clients through similar difficulties.

Interested in becoming a coach? Join the presale list to save up to 54% and get a seat 24 hours before the general public.

On Wednesday, July 14th, 2021, we will be accepting applications for our upcoming Coaching.

If you’re interested in learning more about coaching, I recommend signing up for our presale list below. Being on the list provides you with two distinct benefits.

  • You’ll get a better deal than everyone else. We want to reward the individuals that are the most engaged and driven since they always create the greatest customers. If you join the presale list, you’ll save up to 54% off the general public pricing, the lowest we’ve ever given.
  • You’ll have a better chance of getting a place. We only offer the program twice a year to ensure that clients get the particular care and attention they need. We sold out in minutes the last time we started registration. By signing up for the presale list, you’ll be able to register 24 hours before the general public, boosting your chances of getting in.

This is your opportunity to transform your body and your life with the assistance of the world’s finest trainers.

[Note: If you currently have your health and fitness under control but want to assist others, look into our Level 1 Certification program.]

Since I’m a fairly fit guy, I’ve always loved food, and I’ve always exercised as well. Throughout my twenties, I worked hard to maintain a healthy weight and worked out regularly to stay in shape. Then I decided to let my weight and exercise habits slide, and I lost track of myself.. Read more about binge eating precision nutrition and let us know what you think.

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